What are attributes of a company that give it a competitive advantage or superior position?WeaknessesOpportunitiesThreatsStrengths

The attributes of a company that give it a competitive advantage or superior position are its Strengths. These can include a strong brand reputation, a loyal customer base, unique technology or patents, efficient supply chains, superior product quality, and strong financial resources.

Weaknesses, on the other hand, are characteristics that place the company at a disadvantage relative to others. This could include poor reputation, high costs, outdated technology, weak financial resources, etc.

Opportunities refer to the external factors in the environment that the company could exploit to its advantage. This could include a growing market, a competitor going out of business, technological advancements, etc.

Threats are external factors in the environment that could cause trouble for the company. This could include a shrinking market, new competitors, regulatory changes, etc.

In summary, Strengths and Opportunities can give a company a competitive advantage or superior position, while Weaknesses and Threats can hinder it.