Testing a product among potential users is Blank______.Multiple choice question.target marketingbrandingconcept reviewtest marketing

The correct answer to the question "Testing a product among potential users is Blank______. " is test marketing.

Explanation:

Test marketing is a phase in the product development cycle where a product is introduced to a limited audience to evaluate its viability before a full-scale launch. This process allows companies to gather feedback on the product’s design, features, and overall appeal. It also enables insights into consumer behavior, market trends, and potential demand. Test marketing helps in identifying any necessary adjustments to the product or marketing strategy based on real user interaction.

In contrast, target marketing refers to selecting specific groups of consumers to aim the marketing efforts at, branding involves creating a unique image and identity for a product, and concept review is the assessment of product ideas before actual development. Thus, among the options given, test marketing accurately describes the process of evaluating a product with potential users.