Erving Goffman coined the term to describe the labels society uses to devalue members of certain social groups.

Erving Goffman coined the term "stigma" to describe the labels society uses to devalue members of certain social groups. In his seminal work, "Stigma: Notes on the Management of Spoiled Identity," Goffman explores how individuals with stigmatized identities are often subjected to prejudice, discrimination, and devaluation. He categorizes stigma into three main types: bodily deformities, character blemishes, and tribal stigmas. Each form of stigma can lead to significant emotional and social consequences for those affected, creating barriers to acceptance and integration within society. Goffman's analysis highlights the implications of stigma not just for individuals, but also for how society perceives and treats different groups. This concept is fundamental in understanding issues related to identity, social interaction, and the dynamics of power and marginalization in social contexts.