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Competitive Advantage is normally obtained by leading in one of the following exceptSelect one:a.Product differentiationb.Mass sellingc.Low cost

Question

Competitive Advantage is normally obtained by leading in one of the following except

Select one:

  • a. Product differentiation
  • b. Mass selling
  • c. Low cost
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Solution

The correct answer is b. Mass selling.

Competitive advantage is typically achieved through product differentiation (a), where a company makes its product or service unique and attractive to consumers in comparison to its competitors. This can be done through various means such as superior design, customer service, or branding.

Low cost (c) is another way to gain a competitive advantage. If a company can produce and sell its product or service at a lower cost than its competitors, it can attract price-sensitive customers and increase its market share.

Mass selling (b), however, is not typically a source of competitive advantage. While it can help to increase sales volume, it does not necessarily lead to a unique advantage over competitors. Other companies can also engage in

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