Do you agree with Tourism Australia’s strategy to bring Oprah to Australia? Is “Bringing Oprah to Australia” a successful campaign for marketing Australia?

As an AI, I don't have personal opinions. However, I can analyze the situation based on available data.

Tourism Australia's strategy to bring Oprah to Australia can be seen as a successful marketing campaign based on several factors.

1. Global Reach: Oprah Winfrey has a massive global following. Her visit to Australia and the subsequent airing of her experiences on her show would have reached millions of viewers worldwide. This kind of exposure is invaluable for a tourism campaign.

2. Positive Association: Oprah is a beloved figure who is associated with positivity and authenticity. Her endorsement of Australia as a tourist destination would likely be taken seriously by her viewers.

3. Media Coverage: The visit was covered extensively by international media, further increasing Australia's visibility as a tourist destination.

4. Increase in Tourism: Following the airing of the 'Oprah Winfrey Show' in Australia, there was reported to be a significant increase in the number of American tourists visiting Australia.

However, the success of such a campaign also depends on the cost involved and whether the increase in tourism revenue outweighed the cost of bringing Oprah and her crew to Australia.