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This is used to make an impactful argument that would lead the audience to sympathize with issues being argued.  Ethos Pathos

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The description you've provided refers to Pathos.

Pathos is a rhetorical strategy used in arguments and persuasive writing that evokes emotions in the audience. This can create a deep connection and empathy, allowing the speaker or writer to sway the audience's feelings and perspectives on an issue. Essentially, by appealing to emotions such as compassion, anger, or sorrow, the speaker aims to make their argument more impactful and relatable, ultimately leading the audience to sympathize with the described issues.

On the other hand, Ethos refers to the credibility or ethical appeal of the speaker or writer. It focuses on establishing trust and authority in the subject matter rather than appealing to the audience's emotions.

In summary, while both are essential in persuasive communication, the key to invoking sympathy lies primarily in the use of Pathos.

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