This is used to make an impactful argument that would lead the audience to sympathize with issues being argued.  Ethos Pathos

The description you've provided refers to Pathos.

Pathos is a rhetorical strategy used in arguments and persuasive writing that evokes emotions in the audience. This can create a deep connection and empathy, allowing the speaker or writer to sway the audience's feelings and perspectives on an Knowee AI is a powerful AI-powered study tool designed to help you to solve study problem.