Fill in the blank. The film scholar Richard Dyer argues that genres are ___________. Sadistic Cash Grabs Pleasurable Self-governing

The film scholar Richard Dyer argues that genres are Pleasurable.

Dyer's work primarily focuses on the idea that genres are not merely categories but are shaped by the pleasures they provide to audiences. He emphasizes that genres fulfill certain expectations and desires, creating a relationship between the text and the viewer. This notion of pleasure is crucial as it implies that genres are constructed based on audience engagement, emotional stimulation, and cultural relevance. By identifying genres as pleasurable, Dyer invites viewers to consider how these categorizations affect personal interpretations and the overall film experience. This perspective encourages a deeper understanding of both films and their genre, allowing for a nuanced appreciation of how cinematic form can satisfy viewers' tastes and preferences across different contexts.