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What is the Idea Scorecard used for?To divide ideasTo evaluate and select ideasTo sift out bad ideasTo categorize idea

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Solution

The Idea Scorecard is primarily used to evaluate and select ideas. It serves as a structured framework that allows organizations or individuals to assess various ideas based on predetermined criteria. By doing so, it helps sifting out less viable or less promising ideas while providing a method to categorize and prioritize the most beneficial ones.

In this manner, the Idea Scorecard effectively assists in dividing, evaluating, and selecting ideas by providing a clear method to compare different concepts against one another. Its ability to systematically measure aspects such as feasibility, market potential, and alignment with strategic goals ensures that only the most promising ideas move forward in the decision-making process. Thus, the best answer among the options provided is "To evaluate and select ideas."

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