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In GA4, an account is a:A collection of propertiesA login portalA collection of usersNone of these

Question

In GA4, an account is a:

  • A collection of properties
  • A login portal
  • A collection of users
  • None of these
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Solution

In Google Analytics 4 (GA4), an account is best described as:

A collection of properties.

Explanation:

  1. Definition of an Account: In GA4, an account serves as the highest level in the organization structure. It holds various properties (which can represent different websites, applications, or subdomains).

  2. Properties: Each property in GA4 is a distinct set of data that is tracked, allowing you to analyze different aspects or areas of your business.

  3. User Access: Although accounts include user permissions and access, the primary function is as a collection of properties rather than just a login portal or a collection of users.

Therefore, the most accurate answer to the question is "A collection of properties."

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