The core mission of product development is to identify the attributes and features that best deliver on core consumer needs.Group of answer choicesTrueFalse
Question
The core mission of product development is to identify the attributes and features that best deliver on core consumer needs.
Group of answer choices
- True
- False
Solution
The statement is True.
The core mission of product development indeed revolves around identifying attributes and features that effectively meet the core needs of consumers. This process involves thorough market research, understanding consumer behavior, and gathering insights from various sources such as focus groups, surveys, and user feedback. By focusing on consumer needs, product developers aim to create solutions that are not only desirable but also functional and valuable to the target audience. This can lead to successful product launches and sustained market presence.
In essence, when product development aligns closely with consumer needs, it increases the likelihood of acceptance and satisfaction. The features and attributes chosen are crucial, as they directly impact user experience and can determine the product’s market success or failure. This approach also fosters innovation, as understanding consumer demands can lead to the creation of new functionalities or the improvement of existing ones.
Similar Questions
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Core benefit:The fundamental need or want that consumers satisfy by consuming the product or service. For example, the need to process digital images.
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One of the key tasks of marketers is ____________ and to create consumer perceptions thatthe product is worth purchasing.
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