"Incentives are more important than goals". Who said this?a.Upton Sinclairb.Warren Buffetc.James Cleard.B.F. Skinner
Question
"Incentives are more important than goals". Who said this?
- a. Upton Sinclair
- b. Warren Buffett
- c. James Clear
- d. B.F. Skinner
Solution
The phrase "Incentives are more important than goals" is attributed to B.F. Skinner. Skinner was a prominent American psychologist and behaviorist known for his work on operant conditioning, where he emphasized the role of reinforcement and incentives in shaping behavior. His assertion highlights the idea that while setting goals is important, the incentives or rewards that motivate individuals to achieve those goals can be even more critical in influencing behavior and driving performance. This perspective implies that understanding human motivation involves not only outlining objectives but also creating a compelling framework of incentives that encourage individuals to strive towards those objectives.
Final Answer
d. B.F. Skinner
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