How can a business complete internationally with high quality products but also keep prices low?
Question
How can a business complete internationally with high quality products but also keep prices low?
Solution
To compete internationally with high quality products while keeping prices low, a business can follow these steps:
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Efficient Production Methods: Implementing efficient production methods can help reduce costs. This could involve using advanced technology, lean manufacturing techniques, or economies of scale.
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Supply Chain Management: Effective supply chain management can help a business reduce costs. This involves managing all aspects of the supply chain, from sourcing raw materials to delivering the final product to the customer.
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Outsourcing: Outsourcing certain aspects of the business, such as manufacturing or customer service, to countries where labor costs are lower can help reduce costs.
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Product Differentiation: Offering a product that is unique or superior in some way can allow a business to charge a higher price, offsetting the cost of producing a high-quality product.
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Market Penetration Pricing: This strategy involves setting a low initial price for a product to attract customers, then gradually raising the price as the product gains market share.
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Cost Leadership Strategy: This strategy involves becoming the lowest-cost producer in the industry, which can be achieved through high levels of efficiency, economies of scale, or other cost-saving measures.
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Building Strong Relationships with Suppliers: This can help a business negotiate better prices for raw materials, reducing costs.
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Investing in Research and Development (R&D): This can lead to the creation of more efficient production processes or innovative products that can be sold at a premium.
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Focus on Customer Service: Providing excellent customer service can help a business build a loyal customer base, reducing the need to constantly attract new customers, which can be costly
Similar Questions
Analyse one reason why branded goods are often sold at higher prices than similar non-branded goods
The MNC not only sell its finished products globally but, more importantly, the goods and services are produced globally. State whether true or false.
The key to success with all the sourcing strategies is to get suppliers to compete on price. True False
In international business, involves having a foreign purchaser in the local market or using an export management firm.
The method of involves the use of independent distributors or a company’s own overseas sales office in conducting international business.
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