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What are responsive display ads?All of theseThey are not shown on Google networkCreatives which are easier to makeAds that give you better results

Question

What are responsive display ads?

  • All of these
  • They are not shown on Google network
  • Creatives which are easier to make
  • Ads that give you better results
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Solution

Responsive display ads are a type of ad that can automatically adjust its size, appearance, and format to fit available ad spaces on the Google Display Network. This means they can appear as a banner ad on a desktop website, a square ad on a mobile app, or a text ad in a mobile game, for example.

Here's a step-by-step explanation:

  1. What are responsive display ads? Responsive display ads are a type of digital advertising developed by Google. They are designed to make it easier for advertisers to reach their target audience across a variety of platforms and screen sizes.

  2. They are not shown on Google network This statement is incorrect. Responsive display ads are specifically designed for the Google Display Network, which includes over two million websites, videos, and apps.

  3. Creatives which are easier to make This is true. Responsive display ads simplify the ad creation process. Advertisers only need to provide a headline, description, image, and URL. Google's machine learning algorithms then test different combinations and display the ad that it predicts will perform best.

  4. Ads that give you better results Responsive display ads can potentially give better results because they use machine learning to optimize your ads. This means they can show the most effective combination of your assets to different audiences, depending on what is likely to perform best.

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