Name one marketing campaign that you can think of, that has been around for a long time.

One notable marketing campaign that has been around for a long time is the "Share a Coke" campaign by Coca-Cola. Launched in Australia in 2011 and later rolled out globally, the campaign initially featured popular names on bottles and cans, encouraging consumers to find their names or the names of friends and family members. This personalized approach resonated strongly with customers and led to increased sales and social media engagement, with people sharing photos of their named bottles. The campaign has been refreshed multiple times and remains effective, demonstrating the power of personalization in marketing. Its longevity and adaptability have cemented it as one of the most successful marketing efforts in contemporary history.