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Information to design appropriate marketing tactics is uncovered by –Question 13Answera.Marketb.Market divisionc.Groupsd.Market Segmentation

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Solution

The information to design appropriate marketing tactics is uncovered by Market Segmentation.

Step 1: Market segmentation is the process of dividing a market of potential customers into groups, or segments, based on different characteristics.

Step 2: The segments created are composed of consumers who will respond similarly to marketing strategies and who share traits such as similar interests, needs, or locations.

Step 3: By understanding these segments, marketers can create more targeted and effective marketing tactics.

Step 4: These tactics can then be applied to the appropriate market segments to increase effectiveness and efficiency.

So, the answer is d. Market Segmentation.

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