Describe what a shopping cart is, explain its functioning. (5 Marks)d) Describe what an e-commerce business plan is, giving its importance. (5 Marks )
Question
Describe what a shopping cart is, explain its functioning. (5 Marks)
Describe what an e-commerce business plan is, giving its importance. (5 Marks)
Solution
a) A shopping cart is a software application that allows online shoppers to select, review, add or remove items for purchase. It mimics the experience of shopping in a physical store where customers can put items they wish to purchase into a cart. In an online context, once items are added to the cart, customers can view the cart, make modifications, and then proceed to checkout when they are ready to make the purchase. The shopping cart calculates the total cost of the order, including shipping and taxes, so the customer knows exactly how much they will be charged.
b) An e-commerce business plan is a strategic blueprint that outlines how an online business will operate, including details about the product or service, target market, marketing strategy, logistics, and financial projections. It is important because it provides a clear direction for the business and helps to attract potential investors. It also helps the business owner to anticipate challenges and plan for them, increasing the likelihood of the business's success.
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