Which of the following is not a common business KPI?Review LaterReturn on Investment (ROI)Website TrafficEmployee SatisfactionCustomer Acquisition Cost
Question
Which of the following is not a common business KPI?
- Return on Investment (ROI)
- Website Traffic
- Employee Satisfaction
- Customer Acquisition Cost
Solution
To determine which option is not a common business Key Performance Indicator (KPI), let’s briefly review each of the provided options:
-
Return on Investment (ROI): This is a financial metric widely used to evaluate the profitability of an investment. It is a common KPI as businesses frequently assess their financial returns.
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Website Traffic: This KPI measures the number of visitors to a website. It is commonly used in digital marketing to assess the performance of online strategies.
-
Employee Satisfaction: This measures how happy and engaged employees are within a company. While important for workplace culture, it is not a direct financial or operational KPI, but it can be considered a secondary KPI that influences other business outcomes.
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Customer Acquisition Cost (CAC): This measures the cost associated with acquiring a new customer. It is a fundamental KPI for many businesses, particularly in evaluating marketing strategy effectiveness.
Final Answer
Based on the definitions provided, Employee Satisfaction is not typically categorized as a common business KPI compared to the others listed.
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