Which three signals does broad match use to match Search ads with queries?Select 3 Correct ResponsesInterestsDeviceSmart BiddingGeographicLanguage
Question
Which three signals does broad match use to match Search ads with queries?
Select 3 Correct Responses
- Interests
- Device
- Smart Bidding
- Geographic
- Language
Solution
To answer the question regarding the three signals that broad match uses to match search ads with queries, let's analyze the options provided:
-
Interests: This refers to the preferences and behaviors of users that can influence the matching of ads, especially regarding the topics they engage with.
-
Device: This signals the type of device (mobile, tablet, desktop) being used by the user, which can affect the context in which the ad is displayed.
-
Smart Bidding: This is a set of automated bidding strategies that use machine learning to optimize for conversions or conversion value in each auction—a process known as auction-time bidding.
-
Geographic: This refers to the physical location of the user, which can impact the relevance of an ad based on local preferences and context.
-
Language: This signal indicates the language preferences of the user which can help in matching ads to users who are likely to understand the ad content.
Final Answer
The three correct responses that broad match uses to match search ads with queries are:
- Interests
- Device
- Geographic
Similar Questions
Which two benefits do marketers get when they use responsive search ads, broad match, and Smart Bidding together?
Which of these factors affect whether a Search ad shows in the results for a query and what position it assumes?
Which set of words is MOST relevant to contextual advertising?*2 pointsAll answers are correctBroad contentSpecific contentGeneral ads
Which of the following types of ad units does Google let you create?All of theseDisplay adsIn-feed adsLink ads
Often the best known and the best remembered of all advertising messages are the ones that use the ______ appealMultiple choice question.humournewsfearrational
Upgrade your grade with Knowee
Get personalized homework help. Review tough concepts in more detail, or go deeper into your topic by exploring other relevant questions.