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Which three signals does broad match use to match Search ads with queries?Select 3 Correct ResponsesInterestsDeviceSmart BiddingGeographicLanguage

Question

Which three signals does broad match use to match Search ads with queries?

Select 3 Correct Responses

  • Interests
  • Device
  • Smart Bidding
  • Geographic
  • Language
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Solution

To answer the question regarding the three signals that broad match uses to match search ads with queries, let's analyze the options provided:

  1. Interests: This refers to the preferences and behaviors of users that can influence the matching of ads, especially regarding the topics they engage with.

  2. Device: This signals the type of device (mobile, tablet, desktop) being used by the user, which can affect the context in which the ad is displayed.

  3. Smart Bidding: This is a set of automated bidding strategies that use machine learning to optimize for conversions or conversion value in each auction—a process known as auction-time bidding.

  4. Geographic: This refers to the physical location of the user, which can impact the relevance of an ad based on local preferences and context.

  5. Language: This signal indicates the language preferences of the user which can help in matching ads to users who are likely to understand the ad content.

Final Answer

The three correct responses that broad match uses to match search ads with queries are:

  1. Interests
  2. Device
  3. Geographic

This problem has been solved

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