who created the Eclectic Paradigm ? a.John Dunning b.John Wickc.Alfred Marshalld.Keyenes
Question
Who created the Eclectic Paradigm ?
a. John Dunning
b. John Wick
c. Alfred Marshall
d. Keynes
Solution
The Eclectic Paradigm, also known as the OLI framework, was created by John Dunning. This framework combines three key factors—Ownership, Location, and Internalization—which help to explain the reasons why companies choose to invest in foreign countries.
- Ownership refers to the competitive advantages that a firm possesses, such as technology or brand reputation.
- Location deals with the geographic and economic characteristics of a country that can influence the decision to invest there, such as natural resources or market size.
- Internalization is about how firms choose to organize their resources and operations to minimize transaction costs.
The Eclectic Paradigm has significantly contributed to the field of international business by providing a comprehensive approach to understanding foreign direct investment and multinational enterprises. Therefore, the correct answer is a. John Dunning.
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