Classify the data mentioned in the case into “primary” and “secondary” data. Explain your classification.​

Classification of Data: Primary and Secondary

1. Primary Data

   • Definition: Primary data is information that is collected firsthand for a specific research purpose. This data is original and has not been previously published or analyzed.
   • Examples:
     • Surveys or questionnaires designed and distributed by the researcher.
     • Interviews or focus groups conducted with participants.
     • Observations made by the researcher during an experiment or study.

2. Secondary Data

   • Definition: Secondary data is information that has already been collected by someone else for a different purpose. This data is often found in existing publications, reports, or databases.
   • Examples:
     • Academic articles or journals that analyze or summarize prior research.
     • Government reports or statistical data that have been published.
     • Market reports generated by industry organizations.

Explanation of Classification

To classify the data, consider the source and the purpose of the data collection:

• If the data was collected directly by the researcher for the specific study, it is classified as primary data. This includes any tailor-made surveys, interviews, or experimental results that the researcher actively gathered.
• If the data was obtained from existing sources or studies and used to support or inform the current research without direct collection, it is classified as secondary data. This may include literature reviews, previous research findings, or external statistics.

In summary, the classification hinges on the origin of the data (original vs. sourced) and its intended use within the current research framework.