The addresses the activities that create, deliver, and support an organisation's product or service.

It seems you're referring to concepts generally discussed in business and management contexts, particularly concerning operations management and value chain analysis.

Understanding the Concept

1. Core Activities: These are the essential activities within an organization that focus on creating and delivering products or services to customers. This typically includes research and development, production, marketing, sales, and customer service.

2. Value Chain Analysis: Introduced by Michael Porter, this concept helps identify a company's primary and support activities that add value to its final product or service. The value chain is segmented into five primary activities – inbound logistics, operations, outbound logistics, marketing and sales, and service – and four support activities – firm infrastructure, human resource management, technology development, and procurement.

3. Customer Support: This encompasses all post-sales services that ensure customer satisfaction and maintain long-term relationships. Activities such as technical support, warranties, and customer training fall under this category.

Conclusion

Overall, the matrix of activities focusing on creating, delivering, and supporting a product or service is crucial for achieving competitive advantage and ensuring customer satisfaction. Companies must streamline these processes to enhance efficiency, cut costs, and boost profitability. By continuously assessing and improving these activities, an organization can adapt to market changes and meet customer expectations effectively.