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what are the differents types of customer profiles offered by opera? (this is A PMS exam

Question

What are the different types of customer profiles offered by Opera?

This is a PMS exam.

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Solution

Customer profiles in a Property Management System (PMS) like Opera are crucial for managing guest experiences and tailored services. Here are the different types of customer profiles typically offered by Opera:

  1. Guest Profile: This is the primary profile type that contains personal information about the guest, including name, contact details, and preferences. It is used to track individual guest history and preferences.

  2. Corporate Profile: This profile applies to corporate clients and includes information about companies that frequently book rooms. It typically contains billing details, corporate rates, and any special arrangements made for corporate accounts.

  3. Travel Agent Profile: This type of profile is used for travel agents who book on behalf of customers. It includes details about the agency, commission structures, and preferences for bookings.

  4. Group Profile: When groups of guests book rooms together, a group profile consolidates the information of all guests in the group. It tracks group rates, arrangements, and billing.

  5. VIP Profile: This profile includes details for high-value guests, such as VIPs or loyalty program members. It ensures that their preferences and special requests are noted and prioritized.

  6. Loyalty Program Profile: This profile is focused on guests who are part of a loyalty program. It tracks their points, status, and benefits associated with their membership.

  7. Legacy Profile: For hotels that transition to Opera from another PMS, legacy profiles may be imported to retain historical data and past interactions.

These profiles help hotel staff deliver a personalized experience, manage bookings effectively, and enhance customer satisfaction.

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