The Medici tasked Filippo Brunelleschi with designing their downtown headquarters,

The Medici family, a powerful and influential dynasty during the Italian Renaissance, commissioned Filippo Brunelleschi, a renowned architect and engineer, to design their downtown headquarters in Florence, known as the Palazzo Medici.

Brunelleschi's design exemplified the principles of Renaissance architecture, characterized by symmetry, proportion, and the use of classical elements. The Palazzo Medici features a rusticated stone facade at the ground level, which gave it a robust and fortified appearance, while the upper floors presented a more refined and elegant aesthetic.

The building's layout includes a central courtyard, which was a common feature in Roman and Renaissance architecture, allowing for natural light and ventilation. This design not only served functional purposes but also symbolized the family's power and status.

Brunelleschi's innovative techniques, including the introduction of linear perspective in visual representation, had a profound influence on architecture. The Palazzo Medici stands as a significant example of early Renaissance architecture and marked a pivotal moment in Florentine art and architecture, influencing many future designs in Europe.