The promotion “P” of marketing is also known as ________.Product DifferentiationDistributionCostMarketing Communicatio

The promotion “P” of marketing is also known as Marketing Communication.

In the context of the marketing mix, often referred to as the "4 Ps" (Product, Price, Place, and Promotion), promotion encompasses all the methods and strategies employed by businesses to communicate with consumers about their products or services. This includes advertising, public relations, sales promotions, and direct marketing efforts. The goal of marketing communication is to inform potential customers about the advantages of a product or service, persuade them to buy it, and ultimately enhance the brand image.

Thus, promotion is an integral part of marketing that not only facilitates sales but also helps to develop a strong relationship between a brand and its consumers by fostering engagement and delivering key messages effectively.