TQM (Total Quality Management) is a management approach to long-term success through customer satisfaction.  True False

The statement is True.

Total Quality Management (TQM) is indeed a comprehensive management approach that aims for long-term success by focusing on continuous improvement and customer satisfaction. TQM involves all members of an organization participating in improving processes, products, services, and the culture in which they work. The goal is to enhance quality and performance which, in turn, leads to increased customer satisfaction and loyalty.

Key principles include a strong commitment to quality, a customer-centric approach, employee involvement, process management, and the pursuit of continuous improvement. TQM also emphasizes using data and feedback to inform decisions and measure progress. By fostering a culture of quality and integrating quality improvement into the organization’s strategies and operations, TQM helps achieve sustained success and build a competitive advantage.