What are the assumptions underlying the Meaning Centered  approach to communication?View keyboard shortcutsEditViewInsertFormatToolsTable12ptParagraph

The Meaning Centered approach to communication, also known as Semiotic Tradition, is based on several key assumptions:

1. Communication is a process of creating and interpreting meanings: This approach assumes that communication is not just about transmitting information, but about creating and interpreting meanings. This means that the same message can be interpreted differently by different people.

2. Symbols are fundamental to communication: The Meaning Centered approach assumes that symbols, such as words, gestures, and images, are the primary tools we use to communicate. These symbols carry meanings that are created and interpreted by people.

3. Meanings are subjective and can vary among individuals and cultures: This approach recognizes that meanings are not fixed or universal. Instead, they are subjective and can vary greatly among individuals and cultures. This means that the same symbol can carry different meanings for different people.

4. Communication is not linear but a complex process: Unlike other communication models that view communication as a linear process, the Meaning Centered approach sees it as a complex process involving multiple elements and stages. This includes the creation of the message, the interpretation of the message, and the response to the message.

5. Context is crucial in communication: The Meaning Centered approach also assumes that the context in which communication takes place is crucial. This includes the physical environment, the social relationships between