Select 2 ad formats you can run on the Google Ads platform.Post Engagement AdDisplay AdsInMessage AdVideo Ad

In the context of the Google Ads platform, the two ad formats you can run are:

1. Display Ads: These are visual-based ads that appear on the Google Display Network, which includes millions of websites, apps, and videos. Display Ads can be created using images, graphics, or HTML, and they aim to catch the attention of users as they browse online.

2. Video Ads: These ads appear on platforms such as YouTube and can vary in length and format, including skippable and non-skippable ads. Video Ads are effective for storytelling and engaging audiences, making them a powerful tool for brands aiming to enhance their visibility and interaction.

Both formats offer unique advantages and can be tailored to reach a specific audience, thereby enhancing overall campaign effectiveness.