Segmentation is done _____ To target customersTo please customersTo approach customers To maintain customers
Question
Segmentation is done _____
- To target customers
- To please customers
- To approach customers
- To maintain customers
Solution
Segmentation is done to target customers.
Here's a step-by-step explanation:
-
Segmentation is the process of dividing a large market into smaller, more manageable groups of customers who share similar characteristics or needs.
-
The main purpose of segmentation is to allow a business to better target its products or services to the right customers.
-
By understanding the different segments, a business can tailor its marketing efforts to appeal to each segment's specific needs and preferences. This increases the chances of the product or service being purchased, hence the phrase "to target customers".
-
While pleasing, approaching, and maintaining customers can be outcomes of effective segmentation, the primary purpose is to target customers with appropriate marketing strategies.
Similar Questions
Selecting which segments of a population of customers to serve is called ________.
Which level of market segmentation involves tailoring products to suit individual customers?Mass marketing.Segment marketing.Niche marketing.Micro-marketing
.......................application of cluster analysis is in customer segmentation and estimation of its sizesa.marketingb.sellingc.buyingd.forcasting
Customer segmentation is an example of _________Review LaterClusteringRegressionClassificationAll of the above
Which of these criteria is not included in customer segmentation?a.Sociologyb.Demographyc.Geographyd.Psychology
Upgrade your grade with Knowee
Get personalized homework help. Review tough concepts in more detail, or go deeper into your topic by exploring other relevant questions.