YouDAGMAR is defining advertising goals for measured advertising ______.a.Resultsb.Researchc.Referenced.Response

To define advertising goals for measured advertising, YouDAGMAR considers the following options:

a. Results: This involves setting specific and measurable objectives for the advertising campaign. These goals could include increasing brand awareness, driving website traffic, generating leads, or increasing sales. By clearly defining the desired outcomes, YouDAGMAR can track and measure the effectiveness of the advertising efforts.

b. Research: This involves conducting market research to gather insights about the target audience, competitors, and industry trends. By understanding the market dynamics, YouDAGMAR can develop advertising goals that align with the needs and preferences of the target audience.

c. Referenced Response: This refers to using past advertising campaigns or industry benchmarks as a reference point to set goals. By analyzing the performance of previous campaigns or comparing against industry standards, YouDAGMAR can establish realistic and achievable advertising goals.

Overall, YouDAGMAR takes a strategic approach to define advertising goals for measured advertising, considering factors such as desired results, market research, and referenced response.